Swedish government aims at challenging snus ban in the EU

The Swedish government decided today to start a process aimed at challenging the ban on the export of Swedish snus to consumers within the European Union.

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Smokefree tobacco is one of the fastest-growing consumer categories in the US. Many players have endeavored to penetrate the market but few have succeeded. However, Swedish Match’s innovativeness is ideally suited for expansion in a dynamic market.

Swedish Match is a global Group with a broad offering of market-leading brands in smokefree tobacco products, cigars, pipe tobacco and lights products.


With dedication and enthusiasm all employees at the North American facilities work for the development of environmental well-being. There is a long tradition of working with these issues as an integral part of daily business.

Page updated Nov 28, 2008

SWMA Jan 7, 2009 2:09 PM CET 110 SEK -3.7% Down


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